My Dad always said, “Presentation is 90% of the meal” (particularly as I would stand in the kitchen and watch him plate and garnish a beautiful piece of meat off the BBQ).
Hubbs and I have had many conversations about the truth of this statement, as well as the actual percentage of impact on the meal it may or may not have, but as a designer I’ve found that the sentiment holds true in many areas outside of just cooking.
Example? Dad’s Father’s Day present.
I wanted to give my Dad these rustic hooks and nails as a Father’s Day gift. The problem was that they all came unpackaged – Hubbs even suggested leaving the price-tags on so that Dad wouldn’t think they came from our shed! To improve the presentation I took a cue from the old Barbie boxes and used cardboard and some wire to package the gift in the way I wanted the recipient to see it.
The torn off cardboard back of a notepad worked as a backer card and I arranged the hooks and nails on it. Working on the carpet, I poked small holes through the cardboard with a pin and made a few slits to hold the nail heads.
Presentation does make a difference in the perception of a meal (or a gift) and I think its worth taking a few extra minutes to present things in a way that honors the recipient. At least that’s what my Dad always says.